Rich Dudes│Multi-Hyphenate Talent Selena Gomez’s Path to an $800M Net Worth

We trace Selena Gomez from her Texas roots to becoming one of the richest celebs. Here’s how singing, acting, and investments got Selena her $800 million net worth.

From casting magic spells in Wizards of Waverly Place, Selena Gomez has morphed into a global sensation. With her fingers dipped in various pies from music to acting, she’s spun a web of success that would make even a wizard raise a toast.

Best known for her peppy pop beats and a following of young fans, she also claimed her stake as a businesswoman in her ventures like Rare Beauty. With an impressive $800 million in her coffers, Gomez outdoes her Disney co-stars by miles. She’s even left the chart-topping Taylor Swift trailing.

Selena’s reign extends from churning melodic tunes to curating inclusive beauty products, each contributing significantly to her wealth. Step into her magical journey as we delve deeper into the sources that crafted Selena Gomez’s empire.

Selena Gomez net worth at a glance

Net worth	$800 million
Born	July 22, 1992
Nationality	American — Grand Prairie, Texas
Became a millionaire at	21
Occupations	Singer, actress, producer, businesswoman
Sources of wealth	Music royalties, movies, Rare Beauty, Dream Out Loud, Gopuff, endorsements
Asset classes	Real estate, cars, private equity, jewelry

How Selena Gomez made her money

Selena Gomez rose to international fame from her humble beginnings in Barney & Friends and Hannah Montana, leveraging her versatile talents to amass a significant fortune.

Starting her earnings streak with a $3,000 per-episode role on Barney & Friends, Gomez escalated into the $30,000 per-episode range with her starring role in Disney Channel’s Wizards of Waverly Place. Her acting career also extended into films like Another Cinderella Story and Ramona and Beezus.

While Gomez rose to fame through acting, her heart was drawn more to music. She significantly boosted her earnings by releasing hit albums like Stars Dance, Revival, and Rare while also staging successful tours. In fact, her net worth skyrocketed beyond $10 million in April 2013 following the successful release of her debut solo album.

Selena struck gold with her beauty line Rare Beauty. Using her substantial presence on social media where she enjoys the loyalty of over 400 million followers, Gomez transformed sponsored posts into streams of green, reportedly earning between $80,000 and $1.6 million per post.

Brand endorsements with global powerhouses like Coach and Puma are the sweet cherries atop her wealth sundae.

How Selena Gomez’s net worth is invested

When you’re a pop idol with millions of followers on Instagram and Twitter, your brand is a hot ticket—a fact not lost on Selena Gomez. Emerging from her Disney-star shell, she has made entrepreneurial strides into beauty, real estate, tech startups, and more. Here’s the scoop on Selena’s portfolio.

Private equity

Pop icon Selena Gomez invested in food-delivery company Gopuff, becoming a strategic partner who introduced her teeming fan base to the brand’s 30-minute deliveries. As the financier of Postcard on the Run—a platform for personalized postcards—she extends her reach even further.

Selena Gomez also collaborated with her mother Mandy Teefey and Daniella Pierson in launching Wondermind, a mental-health platform that aims to raise awareness about addiction and depression. The $100 million venture saw the star earmark a $500,000 contribution.

The collaboration caught the eye of tennis star Serena Williams, whose $5 million investment consequently boosted the startup’s valuation to $100 million.

Makeup line: Rare Beauty

Launched in 2020, Selena’s cosmetics brand, Rare Beauty, leverages her pop-icon status and emphasizes inclusivity in the beauty industry.

With the brand launch, she also announced the Rare Impact Fund to raise $100 million over the next decade to provide mental-health services to underserved communities—an issue close to Gomez’s heart.

July Moon Productions

Beyond her acting gigs, Selena Gomez rocks in content creation at her company July Moon Productions. Her repertoire includes projects like Mi Vecino, El Cartel, a reprisal of Working Girl, Netflix’s 13 Reasons Why, and Emmy-nominated Only Murders in the Building. She’s been nailing the content game since 2008.

Real estate

Selena Gomez’s approach to real estate investing reveals her flair for luxury, history, and spacious homes. The actress and singer has flipped multiple properties over the years.

In 2011, Gomez bought a charming starter home in the Tarzana neighborhood of Los Angeles. The property set her back almost $2.2 million. It boasts exquisite amenities like high-ceiling entryways, a card room, a well-equipped media room, and a swimming pool with a spa.

In 2014, Selena Gomez listed the 6,630-square-foot pad for sale at $3.5 million. The property eventually changed hands for $3.45 million.

In 2014, Gomez purchased a Mediterranean-style mansion in the celebrity-riddled Calabasas neighborhood in California for $3.69 million. The estate featured five bedrooms, six bathrooms, a gym, a movie theatre, and a wine cellar. In 2016, she sold it to musician French Montana for $3.3 million.

In 2020, Gomez acquired a stately mansion in Encino, Los Angeles, shelling out $4.9 million for the 11,500-square-foot house, which features a resort-style backyard perfect for the California sun.

Luxury cars

Selena Gomez’s car collection reflects her diverse tastes for luxurious sedans like her Mercedes-Benz S400—known for its comfortable ride and advanced safety features—to sporty SUVs like the powerful BMW X5 and the compact yet stylish Range Rover Evoque.

Fiat 500	$20,500
Mercedes GLA 250	$51,000
BMW 530i	$53,400
Range Rover Evoque	$55,000
Cadillac CT6	$58,000
BMW X5	$75,750
Mercedes S400	$91,000
Cadillac Escalade	$96,800
Lincoln Navigator	$100,000
Porsche 911 GT3 RS	$300,000

Her fleet packs turbocharged engines, automatic transmissions, plush interiors, and state-of-the-art technology. The Fiat 500 showcases her love for retro styling, while the Mercedes GLA 250 blends luxury and sportiness.

Jewelry

Selena Gomez loves dazzling jewels—she’s been seen wearing and endorsing various accessories. She adorns the Rellery Marigold Initial Necklace, a subtly attractive item crafted from a thick layer of 18-karat gold set over sterling silver, tagged with an initial pendant.

Similarly, her fashion brand Dream Out Loud offers a stylish touch through its Diamond Shape Earrings. Gomez has exposure to jewelry both as an asset class and a business venture, so she gets to enjoy the best of both worlds: wearing the jewelry and selling it to her loyal fan following.

Selena Gomez investing quotes

1. Take action

2. Embrace opportunities

3. Never take things for granted