{"id":4799,"date":"2021-07-20T14:37:00","date_gmt":"2021-07-20T14:37:00","guid":{"rendered":"https:\/\/moneymade.wpenginepowered.com\/?p=4799"},"modified":"2025-06-03T17:19:12","modified_gmt":"2025-06-03T17:19:12","slug":"alternative-assets-explained","status":"publish","type":"post","link":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/","title":{"rendered":"Alternative Assets Explained: Investing Outside of the Stock Market"},"content":{"rendered":"\n<p><em><strong>It&#8217;s not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.<\/strong><\/em><\/p>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:80%\">\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\" alt=\"Alternative Assets Explained: Investing Outside of the Stock Market\"\/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10%\"><\/div>\n<\/div>\n\n\n\n<p>The richest rapper in the world is none other than Kanye West\u2014yes, the same Kanye who announced on Twitter that he was $53 million in debt back in 2016.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p>If you look at historical data, alternative investments have performed better than the stock market overall.<\/p>\n<\/blockquote>\n\n\n\n<p>Five years later, he\u2019s worth $6.6 billion, according to a Bloomberg report. That\u2019s not because The Life of Pablo was flying off the shelves, either. Kanye\u2019s music catalog is worth about $110 million.<\/p>\n\n\n\n<p>Instead of cashing in on his flow, Ye managed to turn it all around, making smart investments, but not the kind you might think. Apparently, he\u2019s only got $122 million in cash and stocks.<\/p>\n\n\n\n<p>That means over 98% of the Yeezy fortune comes from alternative investments (like Yeezys). So what are alternative assets, and how can you snag some? Let&#8217;s break down what alternative investments are and hype you up with the best examples.<\/p>\n\n\n\n<h2 id='hold-up-what-are-alternative-assets' class=\"wp-block-heading\" id=\"h-hold-up-what-are-alternative-assets\">Hold up: What are alternative assets?<\/h2>\n\n\n\n<p>Alternative investments are any value-producing asset that isn\u2019t the mainstream stuff: stocks, bonds, and cash. Investing in alternative assets can mean buying up anything from real estate and startups to foreign cars, luxury watches, rare sneakers, Birkin bags, fine art, crypto, gold, and even sports cards.<\/p>\n\n\n\n<p>Ye\u2019s portfolio of alternative investments, which includes the Yeezy label (worth over $3 billion), isn\u2019t uncommon. Nearly every rich rapper out there holds a lot of their money in alternative assets.<\/p>\n\n\n\n<p>Diddy\u2019s got a streetwear brand and a line of vodka. Jay-Z has Tidal, Rocawear, Roc Nation Sports, and a $4.5 million Basquiat painting. And 50 Cent put his money in a luxury car collection and a champagne brand. While the stock market is a good strategy for consistent long-term growth, alternative investments have the potential to produce more profit in less time.<\/p>\n\n\n\n<p>Now let&#8217;s look at what the open market for alternative investments looks like.<\/p>\n\n\n\n<p><strong><em>Wait a minute: You\u2019re telling me I can make more cash off a pair of Air Jordans than the stock market?<\/em><\/strong><\/p>\n\n\n\n<p>It\u2019s possible. Alternative investments don\u2019t always outperform the stock market and can be risky. Many alternative investments are in <strong>collectible<\/strong> asset classes, like comic books or Pokemon cards, that see less volatility due to liquidity constraints, thus their prices are relatively more stable. But, this isn&#8217;t true of all alternative investments.<\/p>\n\n\n\n<p><strong>Cryptocurrency<\/strong>, for example, is notoriously volatile. The value of one Bitcoin can drop thousands of dollars in a matter of hours\u2014which also means it can gain a few Gs during your lunch break. Every investor making an alternative investment does so at their peril, so know that there aren&#8217;t the same safety nets for some assets as there are for traditional investments.<\/p>\n\n\n\n<p>That said, alternative investments can be as stable as mutual funds\u2014investing in real estate, for instance. And if you look at historical data, alternative investments have performed better than the stock market overall. Farmland is a super relevant example because it&#8217;s one of the only alternative investments that has more than doubled in value every decade for the last three decades with less volatility than other assets.<\/p>\n\n\n\n<h2 id='real-estate' class=\"wp-block-heading\" id=\"h-real-estate\">Real Estate<\/h2>\n\n\n\n<p>For example, HoneyBricks\u2014a real estate investing platform that lets you invest in income-generating rental homes using crypto\u2014boasts up to 20% target return. Those investment returns are better than the average long-term stock market investment. What makes HoneyBricks innovative is that it leverages the efficiency and transparency of the blockchain to make investing in real estate faster and easier.<\/p>\n\n\n\n<p>With more liquidity and lower investment minimums than other platforms, HoneyBricks is the best (and maybe only) place to invest in real estate with assets like Bitcoin and Ethereum.<\/p>\n\n\n\n<h2 id='fine-art' class=\"wp-block-heading\" id=\"h-fine-art\">Fine art<\/h2>\n\n\n\n<p>Jay-Z\u2019s Basquiats and Picassos also stand a chance at beating out stocks. According to <a href=\"https:\/\/moneymade.io\/discover\/masterworks\">Masterworks,<\/a> an app that lets you buy small shares in famous masterpieces, the contemporary art market has outdone the stock market for the past 15 years. Investing in the masters gets aesthetes an extra 5.5% in returns, making fine art one of the best alternative investments to have.<\/p>\n\n\n\n<h2 id='luxury-spirits' class=\"wp-block-heading\" id=\"h-luxury-spirits\">Luxury spirits<\/h2>\n\n\n\n<p>If there&#8217;s one thing institutional investors can get behind, it&#8217;s a good bottle of wine. Our study on fine wine found that it outperformed other asset classes and has less downside risk and lower volatility. Similarly, we found that an investment in a rare bottle of whiskey performed better than stocks, bonds, gold, and even bitcoin over three market crashes.<\/p>\n\n\n\n<p>As far as alternative investments go, the most stable tangible assets to own are diversified wine and whiskey collections. The problem is that wine is more of a hassle than traditional investments, but platforms like <a href=\"https:\/\/moneymade.io\/discover\/vint\">Vint<\/a> fix that. You can invest in curated collections of the most coveted wine bottles on Vint starting at $50, making it easier than ever to add bottles of high-end <em>vino <\/em>to your portfolio.<\/p>\n\n\n\n<h2 id='startups' class=\"wp-block-heading\" id=\"h-startups\">Startups<\/h2>\n\n\n\n<p>And while investing in <strong>startups <\/strong>can be risky (9 in 10 fail), you only need one zero-to-a-billion unicorn to 100x your money. Peter Thiel famously turned $1,664 into $5 billion, starting with an investment in PayPal in 1999. He had the inside scoop, but now apps like <a href=\"https:\/\/moneymade.io\/discover\/republic\">Republic<\/a> vet startups for you and let you invest with as little as $100. Now that&#8217;s an alternative investment you can&#8217;t refuse.<\/p>\n\n\n\n<p>If you&#8217;re one of those accredited investors who wants to get in early on the biggest private companies, then the investing platform <a href=\"https:\/\/moneymade.io\/discover\/dizraptor\">Dizraptor<\/a> has <em>you <\/em>written all over it. Startups are some of the best high-growth alternative investments you can add to your portfolio if you&#8217;re willing to take a chance on a fledgling company. Download the Dizraptor app and invest in companies like SpaceX and Stripe for as little as $1,000.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>It&#8217;s not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars. The richest rapper in the world is none other than Kanye West\u2014yes, the same Kanye who announced on Twitter that he was $53 million in debt back in 2016. If you look at historical [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":4814,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3],"tags":[41,77,11,53,79],"post_authors":[85],"class_list":["post-4799","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","tag-alternative-assets","tag-alternative-investing","tag-art","tag-real-estate","tag-wine"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.1 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Alternative Assets Explained: Investing Outside of the Stock Market | MoneyMade<\/title>\n<meta name=\"description\" content=\"It&#039;s not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Alternative Assets Explained: Investing Outside of the Stock Market\" \/>\n<meta property=\"og:description\" content=\"It&#039;s not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\" \/>\n<meta property=\"og:site_name\" content=\"MoneyMade\" \/>\n<meta property=\"article:published_time\" content=\"2021-07-20T14:37:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-06-03T17:19:12+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"nick@klaymedia.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\"},\"author\":{\"name\":\"nick@klaymedia.com\",\"@id\":\"https:\/\/moneymade.io\/learn\/#\/schema\/person\/8c0c0c37e0c31b81a77ea024f0085a4b\"},\"headline\":\"Alternative Assets Explained: Investing Outside of the Stock Market\",\"datePublished\":\"2021-07-20T14:37:00+00:00\",\"dateModified\":\"2025-06-03T17:19:12+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\"},\"wordCount\":976,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/moneymade.io\/learn\/#organization\"},\"image\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\",\"keywords\":[\"Alternative Assets\",\"Alternative Investing\",\"Art\",\"Real Estate\",\"Wine\"],\"articleSection\":[\"Articles\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\",\"url\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\",\"name\":\"Alternative Assets Explained: Investing Outside of the Stock Market | MoneyMade\",\"isPartOf\":{\"@id\":\"https:\/\/moneymade.io\/learn\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\",\"datePublished\":\"2021-07-20T14:37:00+00:00\",\"dateModified\":\"2025-06-03T17:19:12+00:00\",\"description\":\"It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.\",\"breadcrumb\":{\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage\",\"url\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\",\"contentUrl\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\",\"width\":1200,\"height\":900},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/moneymade.io\/learn\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Articles\",\"item\":\"https:\/\/moneymade.io\/learn\/articles\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Alternative Assets Explained: Investing Outside of the Stock Market\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/moneymade.io\/learn\/#website\",\"url\":\"https:\/\/moneymade.io\/learn\/\",\"name\":\"MoneyMade\",\"description\":\"Make Money Moves That Matter.\",\"publisher\":{\"@id\":\"https:\/\/moneymade.io\/learn\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/moneymade.io\/learn\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/moneymade.io\/learn\/#organization\",\"name\":\"MoneyMade\",\"url\":\"https:\/\/moneymade.io\/learn\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/moneymade.io\/learn\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Copy-of-MoneyMade-Icon-Default.svg\",\"contentUrl\":\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Copy-of-MoneyMade-Icon-Default.svg\",\"width\":96,\"height\":96,\"caption\":\"MoneyMade\"},\"image\":{\"@id\":\"https:\/\/moneymade.io\/learn\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/moneymade.io\/learn\/#\/schema\/person\/8c0c0c37e0c31b81a77ea024f0085a4b\",\"name\":\"nick@klaymedia.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/moneymade.io\/learn\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/55886835a570cf0ebb443912af4176b642ef8a6a841026598d95ef9d3aaf08ac?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/55886835a570cf0ebb443912af4176b642ef8a6a841026598d95ef9d3aaf08ac?s=96&d=mm&r=g\",\"caption\":\"nick@klaymedia.com\"},\"url\":\"https:\/\/moneymade.io\/learn\/author\/nickklaymedia-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Alternative Assets Explained: Investing Outside of the Stock Market | MoneyMade","description":"It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/","og_locale":"en_US","og_type":"article","og_title":"Alternative Assets Explained: Investing Outside of the Stock Market","og_description":"It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.","og_url":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/","og_site_name":"MoneyMade","article_published_time":"2021-07-20T14:37:00+00:00","article_modified_time":"2025-06-03T17:19:12+00:00","og_image":[{"width":1200,"height":900,"url":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png","type":"image\/png"}],"twitter_card":"summary_large_image","twitter_misc":{"Written by":"nick@klaymedia.com","Est. reading time":"5 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#article","isPartOf":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/"},"author":{"name":"nick@klaymedia.com","@id":"https:\/\/moneymade.io\/learn\/#\/schema\/person\/8c0c0c37e0c31b81a77ea024f0085a4b"},"headline":"Alternative Assets Explained: Investing Outside of the Stock Market","datePublished":"2021-07-20T14:37:00+00:00","dateModified":"2025-06-03T17:19:12+00:00","mainEntityOfPage":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/"},"wordCount":976,"commentCount":0,"publisher":{"@id":"https:\/\/moneymade.io\/learn\/#organization"},"image":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage"},"thumbnailUrl":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png","keywords":["Alternative Assets","Alternative Investing","Art","Real Estate","Wine"],"articleSection":["Articles"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/","url":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/","name":"Alternative Assets Explained: Investing Outside of the Stock Market | MoneyMade","isPartOf":{"@id":"https:\/\/moneymade.io\/learn\/#website"},"primaryImageOfPage":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage"},"image":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage"},"thumbnailUrl":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png","datePublished":"2021-07-20T14:37:00+00:00","dateModified":"2025-06-03T17:19:12+00:00","description":"It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.","breadcrumb":{"@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#primaryimage","url":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png","contentUrl":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png","width":1200,"height":900},{"@type":"BreadcrumbList","@id":"https:\/\/moneymade.io\/learn\/articles\/alternative-assets-explained\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/moneymade.io\/learn\/"},{"@type":"ListItem","position":2,"name":"Articles","item":"https:\/\/moneymade.io\/learn\/articles\/"},{"@type":"ListItem","position":3,"name":"Alternative Assets Explained: Investing Outside of the Stock Market"}]},{"@type":"WebSite","@id":"https:\/\/moneymade.io\/learn\/#website","url":"https:\/\/moneymade.io\/learn\/","name":"MoneyMade","description":"Make Money Moves That Matter.","publisher":{"@id":"https:\/\/moneymade.io\/learn\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/moneymade.io\/learn\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/moneymade.io\/learn\/#organization","name":"MoneyMade","url":"https:\/\/moneymade.io\/learn\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/moneymade.io\/learn\/#\/schema\/logo\/image\/","url":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Copy-of-MoneyMade-Icon-Default.svg","contentUrl":"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Copy-of-MoneyMade-Icon-Default.svg","width":96,"height":96,"caption":"MoneyMade"},"image":{"@id":"https:\/\/moneymade.io\/learn\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/moneymade.io\/learn\/#\/schema\/person\/8c0c0c37e0c31b81a77ea024f0085a4b","name":"nick@klaymedia.com","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/moneymade.io\/learn\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/55886835a570cf0ebb443912af4176b642ef8a6a841026598d95ef9d3aaf08ac?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/55886835a570cf0ebb443912af4176b642ef8a6a841026598d95ef9d3aaf08ac?s=96&d=mm&r=g","caption":"nick@klaymedia.com"},"url":"https:\/\/moneymade.io\/learn\/author\/nickklaymedia-com\/"}]}},"fig_blocks":[{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p><em><strong>It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.<\/strong><\/em><\/p>\n","innerContent":["\n<p><em><strong>It's not the 1950s anymore. Now you can branch out and invest in everything from crypto to farmland to exotic cars.<\/strong><\/em><\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/columns","attrs":[],"innerBlocks":[{"blockName":"core\/column","attrs":{"width":"10%"},"innerBlocks":[],"innerHTML":"\n<div class=\"wp-block-column\" style=\"flex-basis:10%\"><\/div>\n","innerContent":["\n<div class=\"wp-block-column\" style=\"flex-basis:10%\"><\/div>\n"]},{"blockName":"core\/column","attrs":{"width":"80%"},"innerBlocks":[{"blockName":"core\/image","attrs":[],"innerBlocks":[],"innerHTML":"\n<figure class=\"wp-block-image\"><img src=\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\" alt=\"Alternative Assets Explained: Investing Outside of the Stock Market\"\/><\/figure>\n","innerContent":["\n<figure class=\"wp-block-image\"><img src=\"https:\/\/moneymade.io\/learn\/wp-content\/uploads\/2025\/05\/Money_Made_Alternative_Assets_MO_0f9824f199.png\" alt=\"Alternative Assets Explained: Investing Outside of the Stock Market\"\/><\/figure>\n"]}],"innerHTML":"\n<div class=\"wp-block-column\" style=\"flex-basis:80%\"><\/div>\n","innerContent":["\n<div class=\"wp-block-column\" style=\"flex-basis:80%\">",null,"<\/div>\n"]},{"blockName":"core\/column","attrs":{"width":"10%"},"innerBlocks":[],"innerHTML":"\n<div class=\"wp-block-column\" style=\"flex-basis:10%\"><\/div>\n","innerContent":["\n<div class=\"wp-block-column\" style=\"flex-basis:10%\"><\/div>\n"]}],"innerHTML":"\n<div class=\"wp-block-columns\">\n\n\n\n<\/div>\n","innerContent":["\n<div class=\"wp-block-columns\">",null,"\n\n",null,"\n\n",null,"<\/div>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>The richest rapper in the world is none other than Kanye West\u2014yes, the same Kanye who announced on Twitter that he was $53 million in debt back in 2016.<\/p>\n","innerContent":["\n<p>The richest rapper in the world is none other than Kanye West\u2014yes, the same Kanye who announced on Twitter that he was $53 million in debt back in 2016.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/quote","attrs":[],"innerBlocks":[{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>If you look at historical data, alternative investments have performed better than the stock market overall.<\/p>\n","innerContent":["\n<p>If you look at historical data, alternative investments have performed better than the stock market overall.<\/p>\n"]}],"innerHTML":"\n<blockquote class=\"wp-block-quote\"><\/blockquote>\n","innerContent":["\n<blockquote class=\"wp-block-quote\">",null,"<\/blockquote>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Five years later, he\u2019s worth $6.6 billion, according to a Bloomberg report. That\u2019s not because The Life of Pablo was flying off the shelves, either. Kanye\u2019s music catalog is worth about $110 million.<\/p>\n","innerContent":["\n<p>Five years later, he\u2019s worth $6.6 billion, according to a Bloomberg report. That\u2019s not because The Life of Pablo was flying off the shelves, either. Kanye\u2019s music catalog is worth about $110 million.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Instead of cashing in on his flow, Ye managed to turn it all around, making smart investments, but not the kind you might think. Apparently, he\u2019s only got $122 million in cash and stocks.<\/p>\n","innerContent":["\n<p>Instead of cashing in on his flow, Ye managed to turn it all around, making smart investments, but not the kind you might think. Apparently, he\u2019s only got $122 million in cash and stocks.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>That means over 98% of the Yeezy fortune comes from alternative investments (like Yeezys). So what are alternative assets, and how can you snag some? Let's break down what alternative investments are and hype you up with the best examples.<\/p>\n","innerContent":["\n<p>That means over 98% of the Yeezy fortune comes from alternative investments (like Yeezys). So what are alternative assets, and how can you snag some? Let's break down what alternative investments are and hype you up with the best examples.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2 class=\"wp-block-heading\" id=\"h-hold-up-what-are-alternative-assets\">Hold up: What are alternative assets?<\/h2>\n","innerContent":["\n<h2 class=\"wp-block-heading\" id=\"h-hold-up-what-are-alternative-assets\">Hold up: What are alternative assets?<\/h2>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Alternative investments are any value-producing asset that isn\u2019t the mainstream stuff: stocks, bonds, and cash. Investing in alternative assets can mean buying up anything from real estate and startups to foreign cars, luxury watches, rare sneakers, Birkin bags, fine art, crypto, gold, and even sports cards.<\/p>\n","innerContent":["\n<p>Alternative investments are any value-producing asset that isn\u2019t the mainstream stuff: stocks, bonds, and cash. Investing in alternative assets can mean buying up anything from real estate and startups to foreign cars, luxury watches, rare sneakers, Birkin bags, fine art, crypto, gold, and even sports cards.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Ye\u2019s portfolio of alternative investments, which includes the Yeezy label (worth over $3 billion), isn\u2019t uncommon. Nearly every rich rapper out there holds a lot of their money in alternative assets.<\/p>\n","innerContent":["\n<p>Ye\u2019s portfolio of alternative investments, which includes the Yeezy label (worth over $3 billion), isn\u2019t uncommon. Nearly every rich rapper out there holds a lot of their money in alternative assets.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Diddy\u2019s got a streetwear brand and a line of vodka. Jay-Z has Tidal, Rocawear, Roc Nation Sports, and a $4.5 million Basquiat painting. And 50 Cent put his money in a luxury car collection and a champagne brand. While the stock market is a good strategy for consistent long-term growth, alternative investments have the potential to produce more profit in less time.<\/p>\n","innerContent":["\n<p>Diddy\u2019s got a streetwear brand and a line of vodka. Jay-Z has Tidal, Rocawear, Roc Nation Sports, and a $4.5 million Basquiat painting. And 50 Cent put his money in a luxury car collection and a champagne brand. While the stock market is a good strategy for consistent long-term growth, alternative investments have the potential to produce more profit in less time.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Now let's look at what the open market for alternative investments looks like.<\/p>\n","innerContent":["\n<p>Now let's look at what the open market for alternative investments looks like.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p><strong><em>Wait a minute: You\u2019re telling me I can make more cash off a pair of Air Jordans than the stock market?<\/em><\/strong><\/p>\n","innerContent":["\n<p><strong><em>Wait a minute: You\u2019re telling me I can make more cash off a pair of Air Jordans than the stock market?<\/em><\/strong><\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>It\u2019s possible. Alternative investments don\u2019t always outperform the stock market and can be risky. Many alternative investments are in <strong>collectible<\/strong> asset classes, like comic books or Pokemon cards, that see less volatility due to liquidity constraints, thus their prices are relatively more stable. But, this isn't true of all alternative investments.<\/p>\n","innerContent":["\n<p>It\u2019s possible. Alternative investments don\u2019t always outperform the stock market and can be risky. Many alternative investments are in <strong>collectible<\/strong> asset classes, like comic books or Pokemon cards, that see less volatility due to liquidity constraints, thus their prices are relatively more stable. But, this isn't true of all alternative investments.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p><strong>Cryptocurrency<\/strong>, for example, is notoriously volatile. The value of one Bitcoin can drop thousands of dollars in a matter of hours\u2014which also means it can gain a few Gs during your lunch break. Every investor making an alternative investment does so at their peril, so know that there aren't the same safety nets for some assets as there are for traditional investments.<\/p>\n","innerContent":["\n<p><strong>Cryptocurrency<\/strong>, for example, is notoriously volatile. The value of one Bitcoin can drop thousands of dollars in a matter of hours\u2014which also means it can gain a few Gs during your lunch break. Every investor making an alternative investment does so at their peril, so know that there aren't the same safety nets for some assets as there are for traditional investments.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>That said, alternative investments can be as stable as mutual funds\u2014investing in real estate, for instance. And if you look at historical data, alternative investments have performed better than the stock market overall. Farmland is a super relevant example because it's one of the only alternative investments that has more than doubled in value every decade for the last three decades with less volatility than other assets.<\/p>\n","innerContent":["\n<p>That said, alternative investments can be as stable as mutual funds\u2014investing in real estate, for instance. And if you look at historical data, alternative investments have performed better than the stock market overall. Farmland is a super relevant example because it's one of the only alternative investments that has more than doubled in value every decade for the last three decades with less volatility than other assets.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2 class=\"wp-block-heading\" id=\"h-real-estate\">Real Estate<\/h2>\n","innerContent":["\n<h2 class=\"wp-block-heading\" id=\"h-real-estate\">Real Estate<\/h2>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>For example, HoneyBricks\u2014a real estate investing platform that lets you invest in income-generating rental homes using crypto\u2014boasts up to 20% target return. Those investment returns are better than the average long-term stock market investment. What makes HoneyBricks innovative is that it leverages the efficiency and transparency of the blockchain to make investing in real estate faster and easier.<\/p>\n","innerContent":["\n<p>For example, HoneyBricks\u2014a real estate investing platform that lets you invest in income-generating rental homes using crypto\u2014boasts up to 20% target return. Those investment returns are better than the average long-term stock market investment. What makes HoneyBricks innovative is that it leverages the efficiency and transparency of the blockchain to make investing in real estate faster and easier.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>With more liquidity and lower investment minimums than other platforms, HoneyBricks is the best (and maybe only) place to invest in real estate with assets like Bitcoin and Ethereum.<\/p>\n","innerContent":["\n<p>With more liquidity and lower investment minimums than other platforms, HoneyBricks is the best (and maybe only) place to invest in real estate with assets like Bitcoin and Ethereum.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2 class=\"wp-block-heading\" id=\"h-fine-art\">Fine art<\/h2>\n","innerContent":["\n<h2 class=\"wp-block-heading\" id=\"h-fine-art\">Fine art<\/h2>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>Jay-Z\u2019s Basquiats and Picassos also stand a chance at beating out stocks. According to <a href=\"https:\/\/moneymade.io\/discover\/masterworks\">Masterworks,<\/a> an app that lets you buy small shares in famous masterpieces, the contemporary art market has outdone the stock market for the past 15 years. Investing in the masters gets aesthetes an extra 5.5% in returns, making fine art one of the best alternative investments to have.<\/p>\n","innerContent":["\n<p>Jay-Z\u2019s Basquiats and Picassos also stand a chance at beating out stocks. According to <a href=\"https:\/\/moneymade.io\/discover\/masterworks\">Masterworks,<\/a> an app that lets you buy small shares in famous masterpieces, the contemporary art market has outdone the stock market for the past 15 years. Investing in the masters gets aesthetes an extra 5.5% in returns, making fine art one of the best alternative investments to have.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2 class=\"wp-block-heading\" id=\"h-luxury-spirits\">Luxury spirits<\/h2>\n","innerContent":["\n<h2 class=\"wp-block-heading\" id=\"h-luxury-spirits\">Luxury spirits<\/h2>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>If there's one thing institutional investors can get behind, it's a good bottle of wine. Our study on fine wine found that it outperformed other asset classes and has less downside risk and lower volatility. Similarly, we found that an investment in a rare bottle of whiskey performed better than stocks, bonds, gold, and even bitcoin over three market crashes.<\/p>\n","innerContent":["\n<p>If there's one thing institutional investors can get behind, it's a good bottle of wine. Our study on fine wine found that it outperformed other asset classes and has less downside risk and lower volatility. Similarly, we found that an investment in a rare bottle of whiskey performed better than stocks, bonds, gold, and even bitcoin over three market crashes.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>As far as alternative investments go, the most stable tangible assets to own are diversified wine and whiskey collections. The problem is that wine is more of a hassle than traditional investments, but platforms like <a href=\"https:\/\/moneymade.io\/discover\/vint\">Vint<\/a> fix that. You can invest in curated collections of the most coveted wine bottles on Vint starting at $50, making it easier than ever to add bottles of high-end <em>vino <\/em>to your portfolio.<\/p>\n","innerContent":["\n<p>As far as alternative investments go, the most stable tangible assets to own are diversified wine and whiskey collections. The problem is that wine is more of a hassle than traditional investments, but platforms like <a href=\"https:\/\/moneymade.io\/discover\/vint\">Vint<\/a> fix that. You can invest in curated collections of the most coveted wine bottles on Vint starting at $50, making it easier than ever to add bottles of high-end <em>vino <\/em>to your portfolio.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/heading","attrs":[],"innerBlocks":[],"innerHTML":"\n<h2 class=\"wp-block-heading\" id=\"h-startups\">Startups<\/h2>\n","innerContent":["\n<h2 class=\"wp-block-heading\" id=\"h-startups\">Startups<\/h2>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>And while investing in <strong>startups <\/strong>can be risky (9 in 10 fail), you only need one zero-to-a-billion unicorn to 100x your money. Peter Thiel famously turned $1,664 into $5 billion, starting with an investment in PayPal in 1999. He had the inside scoop, but now apps like <a href=\"https:\/\/moneymade.io\/discover\/republic\">Republic<\/a> vet startups for you and let you invest with as little as $100. Now that's an alternative investment you can't refuse.<\/p>\n","innerContent":["\n<p>And while investing in <strong>startups <\/strong>can be risky (9 in 10 fail), you only need one zero-to-a-billion unicorn to 100x your money. Peter Thiel famously turned $1,664 into $5 billion, starting with an investment in PayPal in 1999. He had the inside scoop, but now apps like <a href=\"https:\/\/moneymade.io\/discover\/republic\">Republic<\/a> vet startups for you and let you invest with as little as $100. Now that's an alternative investment you can't refuse.<\/p>\n"]},{"blockName":null,"attrs":[],"innerBlocks":[],"innerHTML":"\n\n","innerContent":["\n\n"]},{"blockName":"core\/paragraph","attrs":[],"innerBlocks":[],"innerHTML":"\n<p>If you're one of those accredited investors who wants to get in early on the biggest private companies, then the investing platform <a href=\"https:\/\/moneymade.io\/discover\/dizraptor\">Dizraptor<\/a> has <em>you <\/em>written all over it. Startups are some of the best high-growth alternative investments you can add to your portfolio if you're willing to take a chance on a fledgling company. Download the Dizraptor app and invest in companies like SpaceX and Stripe for as little as $1,000.<\/p>\n","innerContent":["\n<p>If you're one of those accredited investors who wants to get in early on the biggest private companies, then the investing platform <a href=\"https:\/\/moneymade.io\/discover\/dizraptor\">Dizraptor<\/a> has <em>you <\/em>written all over it. Startups are some of the best high-growth alternative investments you can add to your portfolio if you're willing to take a chance on a fledgling company. Download the Dizraptor app and invest in companies like SpaceX and Stripe for as little as $1,000.<\/p>\n"]}],"_links":{"self":[{"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/posts\/4799","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/users\/7"}],"replies":[{"embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/comments?post=4799"}],"version-history":[{"count":0,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/posts\/4799\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/media\/4814"}],"wp:attachment":[{"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/media?parent=4799"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/categories?post=4799"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/tags?post=4799"},{"taxonomy":"post_authors","embeddable":true,"href":"https:\/\/moneymade.io\/learn\/wp-json\/wp\/v2\/post_authors?post=4799"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}