(2 Reviews)






Fine wine as an asset class has consistently produced better returns than the S&P 500 for the last 30+ years. Buy and sell investment grade wines on Vinovest.



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The Fine Wine market has returned 50.8% over the past 5 years, outperforming the S&P 500, Gold and most other alternative assets.  

Vinovest is a platform that lets you build a personalized portfolio of investment-grade wines. Invest from $1k. Vinovest will custody, store, and insure your wine.

Get 3 months of no fees.

Things to Know

  • You make money on


  • Fees


  • Min Investment


  • Payout frequency

    Asset sold

  • Term of investment

    36+ months

  • Target Return

    10% - 25%

  • Liquidity


  • Open to

    All Investors

  • Mobile Application

    iOS, Android

Top Perks

  • Wine beat S&P 500 by 1,000% over the last 20yrs

  • 13.6% annualized returns over past 15 years

  • Have a bottle in your portfolio delivered to drink

How you make money

Just as with value stocks, returns are made from asset appreciation and the sale of wines in your portfolio (a process which Vinovest manages). Vinovest’s average five-year historical back-tested return with a moderate risk tolerance is 12.40% net of fees and 16.60% with the aggressive plan. The annualized return of fine wine as an asset class over the last 15 years is 13.6%, outperforming the S&P 500. This implies consistent growth, even during economic downturns, making wine a stable asset class. You can also sell wines from your investment portfolio at any time if you want to increase your cash flow or invest in new wines. Vinovest finds the highest price buyer in their network and transfers your wines to the buyer. Furthermore, you can actually request a bottle from your portfolio be delivered to you to drink.

How Vinovest makes money

Vinovest charges a fixed annual fee of 1.9% (2.5% for a portfolio above $50,000). This fee will be charged on a monthly prorated basis based on the total asset value of your portfolio. This fee covers wine buying, authentication or wine fraud detection, storage, a full insurance policy at market value, portfolio management, and fine wine selling. The auto-invest feature will lower your fee from 2.85% to 2.7%, and from 2.5% to 2.4% (a 5% discount across both plans).

Is it safe?

Vinovest has a robust insurance policy that offers replacement at full market value in cases of breakage or theft. They also maintain direct relationships with wineries and trusted industry partners to ensure the authenticity and provenance of every bottle they purchase. Their state-of-the-art storage facilities will keep your wines in perfect aging conditions. Vinovest is committed to providing their customers with a great investing experience, so they even have a satisfaction guarantee. If you are not completely satisfied with your Vinovest account for any reason, they will do everything they can to make it right, up to and including waiving Vinovest’s management fees for the next 90 days.

Vinovest is an investment market like any other, so be aware that prices can go down as well as up. The quality of wine is not static. Investing in wine typically lacks liquidity (however Vinovest has provided options to liquidate). Counterfeiting of investment-grade wines is an industry problem, however Vinovest's insurance covers you for this.

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Reviews (2)

Dan G

I've recently discovered Vinovest and very intrigued. I'm a big fan of diversifying as I felt the brunt of 2008...Physical assets certainly make things more digestible. Returns look very reasonable and there is also novelty in actually being able to request a bottle of wine in your portfolio be sent to you to drink! Hook. Line. And sinker.