Fidelity Go

Fidelity Go


(2 Reviews)

Robo Advisor

Fidelity Go

Fidelity Go

Affordable money management. Let our robo advisor do the investing for you.

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Asset Class Return30d

#39 Rank

In Robo Advisor30d


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Fidelity Go® makes investing simple and convenient. They know that choosing and managing your own investments may not be high on your to-do list. Fidelity Go® lets you access professional money management on your terms so you can spend more time focusing on what matters to you. And because there's no minimum to open an account, it's easy to get started.


They've built a range of investment strategies. Answer a few questions, and they'll suggest one they think is right for you. Once you're invested according to the strategy you chose, they'll continue to watch your account and the markets, making the necessary adjustments to keep you on track. Fidelity Go® offers tiered pricing based on your account balance. You'll pay no advisory fee for a balance under $10,000, $3 per month for a balance of $10,000–$49,999, or 0.35% per year for a balance of $50,000 and above. There are no trading fees, transaction fees, or rebalancing fees.

Things to Know

  • You make money on

    Value + Dividends

  • Fees


  • Min Investment


  • Payout frequency


  • Term of investment


  • Target Return

    7% - 10%

  • Liquidity


  • Open to

    All Investors

  • Mobile Application

    iOS, Android

Top Perks

  • Professional management of your money.

  • No management fee on the first 10k invested!

  • Rated "Best Overall Robo" Advisor Fidelity Go

See inside MoneyMade’s 6-figure multi-asset portfolio


12+ Assets

50+ Platforms

4yr+ Returns

How you make money

You start by telling them a few things about yourself: the year you were born, your household income, the reason you're investing, the amount you hope to invest, when you'll need the money you're investing, and your risk tolerance for your account. Once you do that, they'll suggest an investment strategy consisting of funds that hold stocks, bonds, and short-term investments, based on what we think is appropriate for you and your goal. From there, you can explore other investment strategies, accept their suggestion, or give them additional information to help them suggest an investment strategy that may be even more closely aligned to your specific financial situation. After that, you open your account online.


Once your account is invested, your original mix of investments may drift from the strategy you selected. When this happens they restore that original mix either by rebalancing your account or by buying some types of assets and selling others. While all Fidelity Go® portfolios are continuously monitored, if markets move significantly in either direction and your portfolio strays significantly from the investment strategy you selected, they may rebalance.

How Fidelity Go makes money

Fidelity Go offers tiered pricing based on your account balance. You'll pay no advisory fee for a balance under $10,000, $3 per month for a balance of $10,000–$49,999, or 0.35% per year for a balance of $50,000 and above. There are no trading fees, transaction fees, or rebalancing fees. Fidelity offers other banking services and generates income through a multitude of services.

Is it safe?

Fidelity is one of the largest asset managers worldwide. Established in 1946, the company has tens of thousands of employees and manages over $4.9 trillion in assets.


Fidelity Go safeguard your accounts with strong encryption, firewalls, secure email, and proactive 24/7 system surveillance.


The advisory services for Fidelity Go® are offered by Fidelity Personal and Workplace Advisors LLC (FPWA), a registered investment adviser. The discretionary portfolio management services for Fidelity Go accounts are provided by Strategic Advisers LLC (Strategic Advisers), a registered investment adviser. Brokerage services are provided by Fidelity Brokerage Services LLC (FBS), and custodial and related services are provided by National Financial Services LLC (NFS), each a member NYSE and SIPC. FPWA, Strategic Advisers, FBS and NFS are Fidelity Investments companies.

  • Established


  • Country Available

    US Only

  • Assets Managed


How You’re Taxed

Capital Gains

Capital Gains

As with any stock realized stock gains, investors are subject to capital gains tax. If gains are realized within one year, you are taxed at your income tax rate. If gains are realized after one year, you are subject to a long-term capital gains tax of 0% to 20%. A common service that some robo-advisors offer through their systems is automatic tax-loss harvesting. Tax-loss harvesting is a deliberate strategy whereby any loss from the sale of a security in a taxable account is used to offset a capital gain or taxable income, thereby reducing the tax paid.


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Reviews (2)


Average. My wife had money here for a number of years. The performance was pretty poor. For a 10 year bull market, both mutual funds she had money in under-performed the market substantially. I called Fidelity as I assumed something must have been wrong...even the most novice trader would have beat their returns. I pulled everything from the account and put it into a standard index (VTI) using Robinhood and have been happy ever since.



Have been a longtime user of Fidelity, they have tons of options and great interface. They have been good to me over the years, returns on their mutual funds have been average as well. I like how they recently switched to Commission-free trades!

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