Eliminate guesswork, minimize costs and invest hands-free. Guided investing, no experience needed.
Asset Class Return•30d
In Robo Advisor•30d
Explore a variety of U.S. and global funds and own a part of the world’s most exciting industries, with step-by-step guidance from their team of registered advisors. With Albert you can invest with as little as $1, trade commission-free, and use their automatic investing feature. Albert has two investing options. You can get a custom portfolio by Genius. Genius eliminates guesswork, minimizes costs and invests hands-free. Share a few details in the app and get a custom portfolio by Genius, tailored to your unique goals and needs. You can also select your own investments from their curated list of funds. Gain access to a range of trending U.S. industries, emerging global markets and popular investment themes.
Things to Know
You make money on
Value + Dividends
Term of investment
7% - 10%
Human guidance with cutting-edge technology
Real finance experts in on-demand support team.
Endorsed by Forbes, HuffPost, NY Times & more.
How you make money
Stock price appreciation + dividends. For reference: according to historical records, the average annual return from the S&P Index since its inception in 1926 through 2018 is approximately 10%–11%. The average annual return since adopting 500 stocks into the index in 1957 through 2018 is roughly 8%. Adjusted for inflation, the historical average annual return is around 7%. However, it's important to note that each Robo has their own investment strategy that can influence returns.
How Albert makes money
Free for the basic budgeting and saving app; if you want to use the Genius feature, you'll pay a monthly subscription fee of your choice. While $4/month is the minimum amount at which Albert can reasonably operate the service, most customers decide to pay more.
Is it safe?
To date, Albert has raised $173 million in funding, most recently closing a Series C in January 2021 worth $100 million. They have over 5 million active users, who have saved over $500 million through the platform.