Robo Advisor

Eliminate guesswork, minimize costs and invest hands-free. Guided investing, no experience needed.

Investment risk


Min investment


Target return

7% - 10%



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Explore a variety of U.S. and global funds and own a part of the world’s most exciting industries, with step-by-step guidance from their team of registered advisors. With Albert you can invest with as little as $1, trade commission-free, and use their automatic investing feature. Albert has two investing options. You can get a custom portfolio by Genius.  Genius eliminates guesswork, minimizes costs and invests hands-free. Share a few details in the app and get a custom portfolio by Genius, tailored to your unique goals and needs. You can also select your own investments from their curated list of funds. Gain access to a range of trending U.S. industries, emerging global markets and popular investment themes.

Why Invest

  • Human guidance with cutting-edge technology
  • Our on-demand support team of real financial geniuses
  • Recommended by Forbes, Huffington Post, The New York Times and others

How you make money

Stock price appreciation + dividends. For reference: according to historical records, the average annual return from the S&P Index since its inception in 1926 through 2018 is approximately 10%–11%. The average annual return since adopting 500 stocks into the index in 1957 through 2018 is roughly 8%. Adjusted for inflation, the historical average annual return is around 7%. However, it's important to note that each Robo has their own investment strategy that can influence returns.

How Albert makes money

Free for the basic budgeting and saving app; if you want to use the Genius feature, you'll pay a monthly subscription fee of your choice. While $4/month is the minimum amount at which Albert can reasonably operate the service, most customers decide to pay more.

Is it safe?

Investing entails risk including the possible loss of principal and there is no assurance that the investment will provide positive performance over any period of time.

Things to know

  • You make money onValue + Dividends
  • Fees$4
  • Payout frequencyQuarterly
  • Term of investmentZero
  • LiquidityEasy
  • Open toAll Investors


  • Country availabilityUS only
  • Assets under managementUnknown
  • Established2015
  • Mobile ApplicationIOS, Android

Investment Return Calculator

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Any references to past performance, regarding financial markets or otherwise, do not indicate or guarantee future results.

Forward-looking statements, including without limitations investment outcomes and projections, are hypothetical and educational in nature. The results of any hypothetical projections can and may differ from actual investment results had the strategies been deployed in actual securities accounts.


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